Visit www.acad.jobs with all Jobs for Academics!
                
Position: Digital Marketing Analyst
Institution: Efinancial Insurance Services
Location: Chicago, Illinois, United States
Duties: Provide data analysis and insights to help accelerate the sales growth and profitability of the digital purchase experience across partnership sites, eFinancial, Fidelity Life and eCoverage; Utilize data analytics tools to query, filter and merge large data sets, analyze results and make strong recommendations; Provide maintenance, updates, and ongoing audits of GTM tagging across properties (eFinancial/Fidelity Life/eCoverage/Digital/Partners); Troubleshoot Google Analytics tracking issues including page tags, conversion tracking, custom events, and ecommerce tracking; Track and analyze the digital purchase funnel key performance indicators (KPIs) such as page conversion rates, cart abandonment conversion, and traffic by partnership source; Update and maintain web site dashboards and assist in preparing regular KPI dashboards for digital channels including ecommerce and partnership websites; Adhoc reporting and analysis
Requirements: Bachelor's Degree in a quantitative field required; background in business, marketing, mathematics, statistics, economics a plus; 2 -4 years of experience in web/digital marketing analytics and reporting required, ideally Google Partner certified; Experience using a tag management system (Google Tag Manager, Adobe DTM, Tealium, etc.); Experience preparing digital dashboards and understanding key digital marketing metrics from multiple properties (e.g., sessions, visits to the sites, bounce rate, new users, etc.); Proven experience with analysis, reporting, and providing actionable insights
   
Text: eFinancial Get My Quote Products Term LifePermanent LifeFinal ExpenseResources Life Insurance GlossaryCalculatorBlogAbout OfficesOur TeamCareers Become An AgentAll JobseIndependent Top-Rated CompaniesWarm TransfersCase ManagementBlogPartner SupportALISSĀ® LoginSupport Search 1-866-703-2332 Your browser does not support inline frames or is currently configured not to display inline frames. Content can be viewed at the actual source page: _IFRAME_SRC_ Need help? Check out our Application FAQs. Subscribe to our newsletter: Subscribe LinkedIn Instagram Facebook GET MY QUOTE SUPPORT CONTACT US PRODUCTS Term Life Permanant Life Final Expense RESOURCES How Life Insurance Works FAQ Glossary Life Insurance Calculator Blog ABOUT Our Story Offices Our Team Opt Out CAREERS Open Jobs Become an Agent eINDEPENDENT Top-Rated Companies Warm Transfers Case Management Blog Partner Support GET MY QUOTE PRODUCTS RESOURCES ABOUT CAREERS eINDEPENDENT SUPPORT CONTACT US LinkedIn Instagram Facebook Ā©2018 eFinancial, LLC. All Rights Reserved. Privacy Policy Terms of Use Advertising Disclosures
Please click here, if the Job didn't load correctly.







Please wait. You are being redirected to the Job in 3 seconds.